Facebook Video Specs New 2019
By
Alfian Adi Saputra
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Saturday, September 5, 2020
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Facebook Video Size
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Facebook Video Specs
Facebook Video Specifications
Facebook video is taken in at higher prices annually, so it's not surprising that why a lot of marketing experts search for the proper Facebook video specifications. According to WordStream, roughly 45% of users watch at the very least a hr or more of Facebook videos or YouTube videos in a week.
The obstacle for marketing experts is that there are just a lot of kinds of videos you can share on Facebook. Each video layout has different dimensions and specifications, which can make it perplexing to recognize whether you're publishing the right style. Avoid any type of technological problem by complying with Facebook's video specs.
Shared Post Video (Landscape & Portrait)
Easily the most common kind of video on Facebook originates from shared posts. This sort of video lives in your Facebook feed, and also can be shared by brands or your pals. While it's not as very easy to obtain natural reach on Facebook, it's still a viable means to share video. You can select in between two video positionings: Landscape and also Picture. Right here's a look at the video specs for both.
Video Standards
- Advised video measurements is 1280 x 720 for Landscape as well as Portrait.
- Minimum width is 600 pixels (length depends upon facet proportion) for Landscape and Picture.
- Landscape aspect ratio is 16:9.
- Picture aspect proportion is 9:16 (if video consists of web link, element ratio is 16:9).
- Mobile makes both video kinds to aspect proportion 2:3.
- Max file size is 4GB.
- Recommended video styles are.MP4 and.MOV.
- video size max is 120 minutes.
- video max structures 30fps.
Character Limitations.
- Optimum count: 2,200 personalities.
- Advised: 90 characters (if web link is made use of).
- Headline max: 25 characters.
- Link description max: 30 personalities.
360 Video
Facebook's 360 video enables users to get a total 360-view by scrolling with a cursor on web, by touch or transforming the device on mobile. This style shows up organically in feeds, but commonly gets "top priority" on Facebook feeds.
video Standards.
- Maximum measurements is 4096 x 2048.
- Minimum size is 600 pixels (size relies on facet ratio).
-360 aspect proportion is 2:1.
- Max file dimension is 1.75 GB.
- Recommended video styles are.MP4.
- video size must be less than 40 minutes.
- video max structures 60fps.
Personality Restrictions.
- Maximum matter: 2,200 personalities.
- Advised: 90 personalities (if web link is utilized).
- Headline max: 25 personalities.
- Link summary max: 30 personalities.
Facebook video Advertisement Specs
There are greater than 5 million advertisers now on Facebook and also having the appropriate specifications for your ads can be tricky. Each sort of Facebook video advertisement is various, so let's go on and break down the specifications for each sort of video you can generate.
Desktop News Feed Web Link video (Landscape, Square & Right Column)
Similar to the Facebook shared video, the Facebook Desktop News Feed Link video resides in users feeds and also can be either landscape or square. Facebook doesn't provide portrait-style video advertisements, yet instead, it makes use of a square style.
Second of all, you can develop this type of video to display on the ideal column of Facebook. While the right column video is much smaller sized, the dimensions should coincide as the Desktop Computer Information Feed Web Link video.
video Guidelines.
- Suggested video dimensions is 1280 x 720 for Landscape as well as Square.
- Minimum dimensions 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
- Landscape aspect proportion is 16:9.
- Square element proportion is 1:1.
- Max video data dimension is 4GB.
- Suggested video layouts are.MP4 and.MOV.
- video size max is 120 mins.
- video max frameworks 30fps.
Character Restrictions.
- Optimum matter: 2,200 personalities.
- Advised: 90 characters.
- Heading max: 25 personalities.
- Web link description max: 30 characters.
Carousel video Advertisements
Facebook Slide carousel video advertisements permit brand names to display several videos (or images) and a link within a customer's Facebook feed. It has grown in popularity due to the fact that its special scrolling function permits customers to see even more material prior to clicking a link. Actually, Digiday approximated Carousel Ads to be 10 times much more reliable than standard social media ads.
Video Guidelines.
- Advised video dimensions is 1080 x 1080 for Landscape as well as Square.
- Minimum dimensions 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
- Square element ratio is 1:1.
- Max video data dimension is 2.3 GB.
- Suggested video styles are.MP4 and.MOV.
- video length max is 30 seconds or much less (constant looping depends on 90 seconds).
- video max frames 30fps.
Character Restrictions
- Optimum count: 2,200 characters.
- Recommended: 90 characters.
- Heading max: 40 characters.
- Link summary max: is 20 characters.
Collection video Advertisements (Mobile).
The Facebook Collection advertisements showcases numerous images as well as a primary video above it. This is perfect for showing numerous products (or various shades of a single product) as well as a video clip too. The advertisement type has actually been preferred until now with retailers and also garments firms, yet it's still early.
video Standards.
- Recommended video dimensions is 1200 x 628 for Landscape and also Square.
- Minimum measurements 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
- Landscape facet ratio is 16:9.
- Square facet ratio is 1:1.
- Max video data size is 4GB.
- Suggested video styles are.MP4 and.MOV.
- video length max is 120 mins.
- video max structures 30fps.
Personality Limits.
- Maximum matter: 2,200 personalities.
- Recommended: 90 personalities.
- Heading max: 25 personalities.
- Link summary max: 30 personalities.
Canvas video Ads Within News Feed (Mobile)
Facebook's Canvas advertisements are a new interactive means to engage with paid web content. The immersive mobile format allows users to swipe sideways and also downward for more material. Its mobile experience assists brands inform a fuller story. Nevertheless, the specs are challenging because there are practically two video kinds.
This is the mobile video choice readily available when the user first connects with the Canvas ad. There are no personality limitations or message for this sort of advertisement.
video Standards.
- Advised video measurements is 1200 x 628 for Landscape and also Square.
- Minimum measurements 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
- Landscape facet proportion is 16:9.
- Square facet ratio is 1:1.
- Max video data dimension is 4GB.
- Advised video styles are.MP4 and.MOV.
- video length max is 120 minutes (suggested length is less than 2 mins).
- video max structures 30fps.
Autoplay video Within Canvas Advertisement (Mobile)
After customers are immersed right into the Canvas ad, there's a factor where an autoplay video will certainly begin as soon as the individual reaches it. As individuals scroll through the material, a certain in-ad video will certainly autoplay that has almost identical specifications. Below are the specifications for that video ad type.
video Standards.
- Recommended video resolution is 720p.
- Minimum dimensions 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
- Landscape element proportion is 16:9.
- Square aspect proportion is 1:1.
- Max video file dimension is 4GB.
- Advised video styles are.MP4 and.MOV.
- video size max is 120 mins (suggested length is less than 2 minutes).
- video max structures 30fps.
Slideshow video Ad
Facebook's Slideshow videos were built for marketers wishing to reach target markets with slower web connections. Instead of a routine video, slide shows are just that-- a slide show of photos in an ad screen. You can select from 3-10 images or utilize a video clip to transform it right into a photo slide show. Music can be posted in the complying with styles:. WAV,. MP3,. M4A,. FLAC or OGG. Furthermore, marketers can pick a portrait setup here as opposed to square.
video Guidelines.
- Suggested video measurements is 1200 x 720 for Landscape as well as Picture.
- Landscape element ratio is 16:9.
- Picture facet proportion is 9:16 (if video includes link, facet proportion is 16:9).
- Max video documents dimension is 4GB.
- Advised video layouts are.MP4 and.MOV.
- video length max is 120 minutes (advised size is less than 2 minutes).
- video max frames 30fps.
Character Restrictions.
- Optimum matter: 2,200 personalities.
- Advised: 90 characters.
- Heading max: 25 characters.
- Link description max: 30 characters.
Facebook Stories (Ads & Organic Posts)
Facebook has also included the Stories feature, vanishing brief image or video updates that are just available for 24 hr. In addition to user-generated organic posts, Stories ads that run in betweens sets of user stories are additionally readily available. While the majority of customers will certainly be sharing prompt & natural updates from their phone's electronic camera without fretting excessive concerning their video specifications, the standards for this style are comparable for paid & organic posts.
video Standards.
- Minimum measurements 500 x 5000.
- Aspect proportions: 1.91 to 9:16, with colored gradient bars rendered over and also listed below videos under 9:16. The text area will certainly likewise be put under listed below videos smaller sized than this element proportion.
- Max video file dimension is 4GB.
- Max video length is 15 secs.
- Advised video formats are.MP4 and.MOV.