Facebook Video Dimensions New 2019
By
Alfian Adi Saputra
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Monday, October 12, 2020
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Facebook Video Size
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Facebook Video Dimensions
Facebook Video Specs
Facebook video is consumed at greater rates every year, so it's no wonder why numerous marketers look for the right Facebook video specifications. According to WordStream, roughly 45% of users watch a minimum of an hour or even more of Facebook videos or YouTube videos in a week.
The difficulty for marketing professionals is that there are merely so many types of videos you can share on Facebook. Each video layout has various dimensions and specs, which can make it puzzling to understand whether or not you're uploading the right format. Avoid any technical problem by adhering to Facebook's video specs.
Shared Post Video (Landscape & Portrait)
Conveniently the most common sort of video on Facebook originates from shared articles. This kind of video lives in your Facebook feed, and can be shared by brands or your good friends. While it's not as simple to get organic reach on Facebook, it's still a sensible means to share video. You can select in between two video orientations: Landscape and Picture. Right here's a take a look at the video specs for both.
Video Guidelines
- Advised video measurements is 1280 x 720 for Landscape as well as Picture.
- Minimum size is 600 pixels (length depends upon facet ratio) for Landscape and also Portrait.
- Landscape facet ratio is 16:9.
- Picture aspect ratio is 9:16 (if video consists of link, facet ratio is 16:9).
- Mobile makes both video types to element ratio 2:3.
- Max file dimension is 4GB.
- Recommended video layouts are.MP4 and.MOV.
- video length max is 120 minutes.
- video max structures 30fps.
Personality Limitations.
- Maximum count: 2,200 personalities.
- Advised: 90 personalities (if web link is utilized).
- Headline max: 25 characters.
- Web link description max: 30 characters.
360 Video
Facebook's 360 video enables customers to obtain a total 360-view by scrolling with an arrow on web, by touch or transforming the tool on mobile. This style shows up naturally in feeds, however usually gets "priority" on Facebook feeds.
video Standards.
- Optimum measurements is 4096 x 2048.
- Minimum size is 600 pixels (size depends upon aspect proportion).
-360 facet ratio is 2:1.
- Max documents dimension is 1.75 GB.
- Recommended video styles are.MP4.
- video length should be less than 40 mins.
- video max structures 60fps.
Character Limits.
- Optimum matter: 2,200 characters.
- Recommended: 90 personalities (if link is made use of).
- Heading max: 25 characters.
- Link description max: 30 personalities.
Facebook video Ad Specifications
There are greater than 5 million advertisers now on Facebook and having the ideal specs for your ads can be challenging. Each kind of Facebook video advertisement is different, so let's go on and also break down the specifications for each sort of video you can produce.
Desktop News Feed Link video (Landscape, Square & Right Column)
Just like the Facebook shared video, the Facebook Desktop Information Feed Link video lives in users feeds and can be either landscape or square. Facebook does not offer portrait-style video advertisements, however rather, it uses a square layout.
Secondly, you can produce this type of video to display on the appropriate column of Facebook. While the appropriate column video is a lot smaller sized, the dimensions should be the same as the Desktop News Feed Web Link video.
video Standards.
- Suggested video measurements is 1280 x 720 for Landscape and Square.
- Minimum measurements 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
- Landscape element ratio is 16:9.
- Square facet proportion is 1:1.
- Max video documents dimension is 4GB.
- Suggested video layouts are.MP4 and.MOV.
- video length max is 120 mins.
- video max frames 30fps.
Character Restrictions.
- Optimum count: 2,200 personalities.
- Recommended: 90 personalities.
- Headline max: 25 characters.
- Link description max: 30 characters.
Slide Carousel video Advertisements
Facebook Carousel video advertisements enable brand names to showcase multiple videos (or images) as well as a link within a user's Facebook feed. It has actually expanded in appeal because its one-of-a-kind scrolling function enables customers to see more material before clicking a link. Actually, Digiday approximated Carousel Advertisements to be 10 times extra efficient than standard social media ads.
Video Standards.
- Advised video dimensions is 1080 x 1080 for Landscape as well as Square.
- Minimum measurements 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
- Square aspect ratio is 1:1.
- Max video file dimension is 2.3 GB.
- Suggested video layouts are.MP4 and.MOV.
- video size max is 30 secs or much less (continuous looping is up to 90 secs).
- video max frameworks 30fps.
Personality Limits
- Maximum matter: 2,200 personalities.
- Advised: 90 characters.
- Headline max: 40 characters.
- Web link summary max: is 20 characters.
Collection video Advertisements (Mobile).
The Facebook Collection advertisements showcases numerous photos and also a major video above it. This is ideal for displaying several products (or different shades of a single product) as well as a video as well. The advertisement kind has actually been prominent up until now with sellers as well as clothes companies, yet it's still very early.
video Guidelines.
- Advised video dimensions is 1200 x 628 for Landscape and Square.
- Minimum dimensions 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
- Landscape aspect proportion is 16:9.
- Square facet proportion is 1:1.
- Max video file dimension is 4GB.
- Recommended video styles are.MP4 and.MOV.
- video size max is 120 mins.
- video max frameworks 30fps.
Character Limitations.
- Maximum count: 2,200 characters.
- Suggested: 90 personalities.
- Headline max: 25 characters.
- Web link summary max: 30 characters.
Canvas video Ads Within News Feed (Mobile)
Facebook's Canvas advertisements are a brand-new interactive method to engage with paid web content. The immersive mobile design permits customers to swipe sideways and also downward for more material. Its mobile experience helps brands inform a fuller tale. Nevertheless, the specs are complicated considering that there are technically two video types.
This is the mobile video alternative offered when the user first connects with the Canvas ad. There are no personality restrictions or message for this sort of advertisement.
video Standards.
- Recommended video dimensions is 1200 x 628 for Landscape and Square.
- Minimum measurements 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
- Landscape aspect proportion is 16:9.
- Square facet ratio is 1:1.
- Max video documents size is 4GB.
- Suggested video layouts are.MP4 and.MOV.
- video size max is 120 minutes (suggested length is less than 2 minutes).
- video max structures 30fps.
Autoplay video Within Canvas Ad (Mobile)
After users are immersed right into the Canvas ad, there's a point where an autoplay video will certainly start as soon as the individual reaches it. As users scroll via the content, a particular in-ad video will autoplay that has nearly the same specs. Here are the specs for that video ad type.
video Guidelines.
- Suggested video resolution is 720p.
- Minimum dimensions 600 x 315 (1.9:1 landscape) or 600 x 600 (square).
- Landscape aspect proportion is 16:9.
- Square aspect ratio is 1:1.
- Max video documents dimension is 4GB.
- Recommended video formats are.MP4 and.MOV.
- video length max is 120 minutes (suggested size is less than 2 minutes).
- video max structures 30fps.
Slide Show video Advertisement
Facebook's Slide show videos were developed for advertisers intending to reach target markets with slower web links. Rather than a normal video, slideshows are simply that-- a slide show of photos in an ad screen. You can choose from 3-10 photos or make use of a video clip to change it right into an image slideshow. Music can be published in the complying with formats:. WAV,. MP3,. M4A,. FLAC or OGG. Furthermore, marketers can select a portrait setup here rather than square.
video Standards.
- Recommended video measurements is 1200 x 720 for Landscape and Portrait.
- Landscape element ratio is 16:9.
- Portrait facet proportion is 9:16 (if video includes link, facet proportion is 16:9).
- Max video file size is 4GB.
- Suggested video layouts are.MP4 and.MOV.
- video length max is 120 minutes (advised length is less than 2 mins).
- video max frameworks 30fps.
Character Limitations.
- Maximum matter: 2,200 personalities.
- Suggested: 90 characters.
- Headline max: 25 personalities.
- Link description max: 30 personalities.
Facebook Stories (Advertisements & Organic Posts)
Facebook has also added the Stories attribute, disappearing short photo or video updates that are just readily available for 24 hours. Along with user-generated natural posts, Stories ads that run in betweens collections of user stories are also available. While the majority of users will certainly be sharing prompt & natural updates from their phone's video camera without fretting excessive concerning their video specifications, the standards for this layout are similar for paid & organic articles.
video Guidelines.
- Minimum dimensions 500 x 5000.
- Element ratios: 1.91 to 9:16, with colored gradient bars provided over as well as below videos under 9:16. The text area will likewise be positioned under listed below videos smaller than this aspect ratio.
- Max video documents size is 4GB.
- Max video size is 15 seconds.
- Advised video formats are.MP4 and.MOV.